Here is what Dana wants to happen in the future of "The Ultimate Fighter" program:
“What we’re doing now is we’re working on ways to get ‘The Ultimate Fighter’ in other countries,” White says. At this point some enterprising soul in the audience (we assume it’s either Russell or Helwani) yells, ‘Canada!’ but White carries on without acknowledging him: “And then, you know when we do the finales? The finale would be all the countries (will) come together and everybody fights.”
We’re pretty sure he doesn’t mean all at once, but still ...
Honestly, this idea sounds halfway cool if Big DW and the Zuffa machine can actually pull it off. It would be intriguing to have winners from, say, China, Mexico, Brazil and America all meet at the same show to decide who is the world’s best TUF contestant. Also, White is tossing around some pretty staggering viewership numbers for UFC programming here, numbers that will reportedly more than double if the promotion can continue to unlock overseas markets like China and India.
“Right now, a lot of people don’t realize, we’re in a half a billion homes all over the world,” he says. “The deal that we’re working on now, that should be done (soon), will put us in over a billion homes worldwide. That’s crazy.”
Yeah, that actually is crazy.
This ia quit an interesting ambition. An International Battle Royale.
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